E-Commerce SEO Consultant

Practical SEO support for growing e-commerce websites

I provide hands-on e-commerce SEO support for small and growing online businesses, designed around your website, products, and growth goals. Rather than generic packages or outsourced work, I focus on clear priorities that improve visibility, traffic, and online sales over time.

E-commerce SEO, focused on visibility that drives revenue

E-commerce SEO is influenced by multiple factors. Technical setup, category and product structure, internal linking, search intent and the competitive landscape all affect how visible your site is and how effectively that visibility turns into traffic and sales.

With e-commerce websites, it is easy to spend time fixing things that do not materially change performance. Improvements in rankings do not always translate into growth if effort is not focused on the pages and queries that actually matter to your business.

My approach to e-commerce SEO is based on prioritisation and impact. Rather than working through generic checklists, I focus on identifying the areas most likely to improve visibility, traffic, and revenue, and applying changes in a practical, measured way as your site and goals evolve.

This focus on prioritisation and impact shapes how I approach SEO support in practice.

E-commerce SEO Services


E-commerce SEO isn’t one-size-fits-all. Priorities vary depending on your website, product range, competition, and growth stage. That’s why the services below are designed to offer either clear direction or ongoing, hands-on support, depending on what you need right now.

Whether you’re looking for expert insight into what’s holding your site back or consistent SEO support to drive progress over time, the focus is always on practical actions that improve visibility, traffic, and online sales.

E-Commerce SEO Audit

£699 (one-time fee)

A focused e-commerce SEO audit designed to show you why your website isn’t performing as well as it could — and what to prioritise first.

E-commerce SEO involves more moving parts than standard websites. This audit looks at technical setup, category and product visibility, site structure, and search intent together, so you’re not fixing low-impact issues or working in silos.

Rather than a long, generic report, you’ll get clear, practical insight into what’s holding your site back and where SEO effort will have the biggest impact.

What's included:

  • Technical e-commerce SEO review (crawlability, indexation, site structure)
  • Category and product page visibility review
  • Keyword and search intent alignment for priority pages
  • Internal linking and site architecture review
  • Competitor analysis
  • Clear, prioritised recommendations (what to fix now vs later)

    This audit is ideal if you want expert direction, plan to implement changes in-house, or need a clear, independent assessment of what’s limiting your e-commerce SEO performance, and where improvements will have the most impact.

  • Ongoing E-Commerce SEO Support

    From £650/month

    Ongoing e-commerce SEO support designed to help you make consistent progress without having to manage priorities, fixes, or decisions yourself.

    SEO isn’t a one-off task. Search performance changes as your site grows, products evolve, and competition shifts. Ongoing support focuses on identifying the highest-priority SEO actions each month and applying them in a practical, measured way, based on performance and opportunity.

    Rather than fixed packages or rigid task lists, support is flexible and adapts as your site and goals change. The focus is always on the areas most likely to improve visibility, traffic, and online sales.

    Support may include:

  • Ongoing technical e-commerce SEO improvements
  • Category and product page optimisation
  • Keyword targeting and search intent refinement
  • Internal linking and site structure updates
  • Competitor monitoring
  • Regular performance tracking and reporting with clear next steps

    This option is well suited if you want steady SEO progress over time, prefer not to manage priorities internally, or value having a single point of responsibility for your e-commerce SEO.

  • E-commerce platforms i've worked with

    I’ve been working on websites since 2011, and during that time I’ve worked across a range of e-commerce platforms with very different technical setups.

    While every platform has its own constraints, the fundamentals of e-commerce SEO remain the same. The approach is always tailored to your site, rather than forcing a one-size-fits-all solution.

    Platforms include:

    • Shopify
    • WooCommerce
    • Magento
    • Custom-built e-commerce websites

    Work with an E-commerce SEO Consultant

    Working with an e-commerce SEO consultant means you get direct, hands-on support rather than being passed between account managers or junior teams.

    I’ve worked in digital marketing for over a decade and provide e-commerce SEO support directly, from analysis and prioritisation through to implementation. That means decisions are based on experience and context, not templates or generic processes.

    My approach is focused on clarity and impact. Instead of fixed packages or inflated retainers, support is shaped around your website, goals, and what will realistically move performance forward. Priorities are reviewed regularly and adjusted as your site, competition, and search landscape evolve.

    When you work with me, you can expect:

    • Direct, hands-on e-commerce SEO support from start to finish
    • Clear priorities based on your site, products, and growth goals
    • Practical SEO improvements focused on visibility, traffic, and revenue
    • Transparent pricing and flexible support without long-term contracts

    Frequently Asked Questions

    Do you work with small or early-stage e-commerce businesses?

    Yes. I regularly work with small and growing e-commerce businesses. Support is adapted to your stage, priorities, and resources, with a focus on actions that make the most sense for where your business is right now.

    No. Ongoing SEO support is offered on a rolling monthly basis, with 30 days’ notice required if you decide to cancel. There are no long-term contracts. While SEO benefits from consistency over time, flexibility is important, and you’re free to change or stop support if your situation changes.

    Yes. Work is always transparent, with clear communication around what’s being prioritised, what’s been completed, and what’s coming next. You’ll always have visibility into where time and effort are being focused and why.

    No. All work is handled by me directly. I don’t outsource tasks or pass work to junior teams, so you’ll always know who’s working on your site and who you’re speaking to, with decisions made in full context of your website, goals, and performance.

    These are my core e-commerce SEO services, but I do also take on other defined SEO projects where there’s a clear scope and a good fit.

    If you have a specific requirement in mind, feel free to get in touch and I’m happy to advise on whether it’s something I can help with.

    Have a question about e-commerce SEO?

    Not sure what support would be most useful right now? Get in touch and we can talk through your e-commerce SEO priorities and next steps.