Freelance Email Marketing Services
From welcome flows to newsletters, get freelance support that grows your list and drives results.
Drive clicks, grow your list, and turn subscribers into loyal customers
Why Email Marketing Still Works in 2025
Email is one of the most powerful (and affordable) tools for building long-term customer relationships. With inboxes more curated than ever, smart email marketing cuts through the noise and delivers real results — whether it’s nurturing leads, driving sales, or re-engaging your audience.
£36 ROI for every £1 spent on email marketing — making it one of the highest-return channels available. (DMA UK)
Email converts 3x more than social media, and delivers better results when combined with other marketing activity. (Campaign Monitor)
Abandoned cart emails recover an average of 10–15% of lost sales. (Omnisend)
Segmented email campaigns can drive up to a 760% increase in revenue compared to generic blasts. (HubSpot)
Freelance Email Marketing Services
I offer flexible email marketing support tailored to your needs, whether you want a detailed email marketing audit to identify opportunities and fix issues, expert help setting up high-converting automated email flows, or ongoing guidance and management through a convenient monthly retainer package. Whichever option you choose, you’ll get personalised freelance support designed to grow your business.
Email Audit (from £825)
A full audit of your current email marketing activities, a summary of detailed recommendations and a follow-up call to discuss findings.
Includes:
- Strategy Check – Are your emails supporting your overall business goals?
- List Health Review – Is your subscriber list engaged, growing, and regularly cleaned?
- Segmentation – Are you targeting the right people with the right messages?
- Content Review – Is your copy clear, valuable, and consistent with your brand?
- Design & Mobile Fit – Do your emails look great and work smoothly on all devices?
- Subject Lines & CTAs – Are they strong enough to grab attention and drive action?
- Automation Audit – Are essential flows set up and performing?
- Performance Insights – Are you tracking key metrics like opens, clicks, and conversions?
- Testing Activity – Are you experimenting with subject lines, send times, or layouts?
Great for: eCommerce brands already generating revenue through email but looking to improve performance and strategy.
Email Flow (from £825)
Get your email marketing in peek performing order with either a full flow refresh or setup from scratch.
Includes end-to-end setup or refresh of automated flows including copy, design, segmentation, and technical setup.
Suggested flows:
- Welcome Series – Introduce your brand and encourage first purchases.
- Abandoned Cart – Remind customers to complete their purchase.
- Post-Purchase – Thank buyers and suggest related products.
- Re-engagement – Reconnect with inactive subscribers.
- Cross-Sell/Upsell – Recommend related or higher-value products.
- Back in Stock – Alert customers when items return.
- Birthday/Anniversary – Send timely, personalised offers.
- Win-Back – Encourage lapsed customers to return
Great for: Brands building a solid automation foundation or looking to optimise existing flows to increase revenue.
Monthly Retainer Support (Bespoke)
Hire Shannon Digital as your remote Email Marketing Manager
Fully managed email marketing support, tailored to your marketing goals and seasonal needs.
Includes:
- Monthly campaign planning – aligned with your wider business and marketing goals
- High-converting copywriting – written in your tone of voice
- On-brand email design – built to look great on every device
- Optimised scheduling – with strategic send times and segmentation
- Ongoing A/B testing – to improve open rates and click-throughs
- Email list management – list segmentation, cleaning and growth strategies
- Monthly performance report – with actionable insights
- Monthly call – to review results and plan what’s next
Great for: Busy eCommerce teams or SMEs who want expert-led email campaigns fully managed each month.
Frequently Asked Questions
Do you use my existing email platform?
Yes! I can work with tools like Mailchimp, Klaviyo and MailerLite. If you’re using something else, just ask – I can usually adapt quickly or help with migration.
Can you help grow my email list?
Yes. I can recommend or implement strategies to grow your list, like pop-ups, lead magnets, and landing pages.
Am I tied into a contract if i opt for monthly retainer support?
The initial commitment (if selecting a monthly retainer) is 3 months to ensure we can successfully onboard, get everything set up, and start seeing results. From there onwards, we move into a rolling monthly contract, where 30 days’ notice is required.
Ready to boost your email results?
Let's chat about what you need and build a plan that works.