Freelance Google Ads Specialist
Google Ads setup and management from a UK-based freelancer.
If you’re new to Google Ads or looking to improve performance, I provide campaign setup and ongoing management to help you spend smarter. With 13+ years’ experience across service-based and eCommerce brands, my approach is built on testing, clarity and long-term performance.
Google Ads Support for Small Businesses
Google Ads can work incredibly well for small businesses, whether you’re starting with a modest budget or ready to scale. When campaigns are structured properly, targeting is focused and tracking is clear, it allows you to reach people who are already searching for your product or service, helping you generate leads or sales with more control over how and where your budget is spent.
As a freelancer, I support small businesses with Google Ads in a few different ways depending on where they are in their journey:
- New to Google Ads? My Campaign setup service provides a strong, best-practice foundation to launch confidently.
- Already running ads but unsure what’s working? A Power Hour can diagnose issues and outline practical improvements, without any long-term commitment.
- Ready to grow or hand things over? Ongoing management focuses on continuous optimisation, testing and steady performance improvement.
My goal is to make Google Ads feel manageable, not overwhelming. You don’t have to navigate it alone — with the right structure and support, you can run campaigns confidently, understand what drives results and feel assured that your budget is being used effectively.
Freelance Google Ads Services
Tailored support, whether you want expert input or full campaign management.
I offer three ways we can work together — whether you need quick guidance, a full campaign setup built from scratch, or ongoing management to keep performance improving over time. You can choose the level of support that suits where you are now, and change as you grow.
Each service is transparent, flexible and built to help you spend smarter with Google Ads.
Google Ads Power Hour
£125 (one-time fee)
A focused, high-impact 1:1 Zoom session designed to give you clarity, answers and actionable improvements — without ongoing commitment.
Before the call, you’ll complete a short form outlining your goals and the areas you want support with. If you’re already running ads, you can also grant access to your account. I’ll review everything beforehand so we can dive straight into what matters most.
In your Power Hour, we can:
The session is designed for clarity, optimisation and forward momentum, not full account audits. If you need deeper support, please explore my other Google Ads services.
Google Ads Campaign Setup
From £600 (one-time fee)
A complete Google Ads setup, strategically set up from day one, with structure, intent and best-practice foundations in place from the start.
This service is ideal if you're ready to launch Google Ads (or refresh an existing setup) and want campaigns built with performance, relevance and control at the centre, so you can live with confidence.
One-off campaign setup typically includes:
Pricing begins at £600 for straightforward setups. More complex builds, including multi-campaign setups, Shopping feeds or e-commerce, can be scoped and quoted following a short discovery call.
Google Ads Management
From £500/month
Ongoing Google Ads management focused on ROI, efficiency and measurable growth, without agency overheads or long-term commitment.
Perfect if you want someone to actively manage, optimise and scale your campaigns — centred around continuous learning, testing and improvement. I take care of the day-to-day management so you can stay focused elsewhere.
Management typically includes:
Pricing starts from £500/month, depending on account size, campaign types and complexity. Suitable for Search, Performance Max, Shopping and multi-campaign accounts.
Not sure which service is right for you?
Book a free discovery call or send me a message via my contact form, and we can discuss the best fit for your needs.
Why Partner with a Freelance Google Ads Specialist?
When you partner with a freelancer, you work directly with the person managing your campaigns, not an account manager or a rotating team. You get clear communication, flexibility and hands-on campaign optimisation.
With over 13 years of experience across service-based and e-commerce brands, my approach is built on testing, learning and improving performance over time, not set-and-forget management or inflated agency overheads.
Working with me means:
- Direct access, fast responses and transparent communication
- Strategy tailored to your business — not a generic structure
- Regular optimisation and iteration, not a monthly check-in
- No long contracts, no agency mark-ups or unnecessary complexity
- Clear reporting and recommendations you can understand and act on
- Google Ads aligned with your wider marketing activity where relevant
Frequently Asked Questions
Are Google Ads worth it for a small business?
When campaigns are set up correctly and budgets are managed effectively, Google Ads can be a worthwhile investment for small businesses. Google Ads enables you to reach people who are actively searching for what you offer, which can quickly generate leads or sales. Even with modest budgets, strong targeting, messaging and tracking can make a big difference.
Can Google Ads work with a small budget?
Yes — if campaigns are structured well. Smaller budgets can work effectively when targeting is focused and spend isn’t spread too thin. What you want to achieve (and the competitiveness of your industry) will influence how far a budget can stretch, so we can discuss realistic expectations for your goals on a call.
Do you work with existing Google Ads accounts, as well as new setups?
I can work with both. If you already have campaigns running, I’ll review structure, targeting, tracking and performance to understand what’s working and what isn’t. From there, I may optimise what’s in place or recommend rebuilding campaigns if a cleaner structure would produce better results.
If you’re starting from scratch, I can build campaigns from the ground up with a clean, structured setup ready to launch.
Do you review landing pages as part of your Google Ads work?
Landing pages have a huge influence on Google Ads performance, so I can review yours and share recommendations to improve clarity, relevance and user flow where needed. You’ll receive guidance you can implement in-house, and I can support further if required.
What commitment is required for Google Ads Management?
Management runs month-to-month on a rolling basis, with a 30-day notice period if you’d like to pause or stop. It’s flexible without long contracts, while still providing structure for consistent optimisation.
For businesses looking to combine Google Ads with SEO, my Small Business Marketing Packages provide a coordinated approach to grow your visibility and leads.
Ready to Get More from Google Ads?
Whether you need a fresh campaign build or ongoing support to improve performance, I’d love to help. Book a discovery call and let’s talk through your goals, challenges and the best way forward.