SEO Audit

Is your website working with Google or against it?

If your website isn't showing up in search results, traffic is slow, or leads are drying up - it could be time for an SEO health check.

My SEO audit is designed for small businesses that want honest, actionable insights into how their website is performing and what's holding it back. No fluff, no jargon - just a clear plan to improve your visibility and results.

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What is an SEO Audit?

A full SEO audit is like a health check for your website. It’s a detailed review of all the things that can effect how easily people can find your site through search engines like Google.

An SEO audit aims to identify what’s helping or hurting your visibility online – from technical issues to content gaps to missed keyword opportunities.

My SEO audit provides a clear insight into how well your website is performing, alongside steps to improve your ranking and get more customers.

What is SEO Anyway?

Do you want more customers visiting your website?

SEO stands for Search Engine Optimisation. It’s the process of getting more customers visiting your website through higher rankings in Google (and other search engines).

If you run a local business, sell products, or offer services online, good SEO makes sure:

  • The right people find you at the right time
  • You site appears higher in the search results
  • You don’t miss out of traffic, lead, or sales to your competitors.

An SEO audit looks at how well your site is doing all of that – and what needs improving to get better results.

SEO - How to rank higher in Google

Is this for you?

An SEO audit is perfect for you if:

  • You’re not getting a lot of traffic from search engines
  • Your competitors are outranking you
  • You’ve never done SEO before, and you don’t know where to start
  • You’ve launched a new website and want clarity before investing in ongoing SEO
  • You’re posting blogs but they’re not gaining any traction

What's Included in the SEO Audit

Technical SEO checks

  • Is your website crawlable and indexable by Google?
  • Are there broken links, redirect issues, or errors holding it back?
  • How fast does your site load, especially on mobile?
  • Is your site secure (HTTPS), mobile-friendly, and well-structured?

    • Content Analysis

  • Are you missing opportunities to rank for what your audience is searching for?
  • Is your content outdated, thin, or duplicated
  • Are there blog or landing pages that need improvement or consolidation?

    • On-Page SEO

  • Are your title tags and meta descriptions written well?
  • Do your pages have clear headings and relevant keywords?
  • Are your URLs clean and user-friendly?
  • Is your internal linking helping or hurting?

    • Analytics & Tracking

  • Is Google Analytics set up correctly?
  • Are goals and conversions being tracked?
  • Is Google Search Console connected and reporting data?

    • Off-Page SEO

  • How's your backlink profile looking (quality over quantity)?
  • Are there any spammy links pointing to your site?
  • How are you performing in comparison to competitors?

    • Final Deliverables

  • A clear, no jargon report of my findings (PDF)
  • A prioritised list of tasks (what to fix now vs. later)
  • A follow-up call to go through everything together (optional but included within cost)

    • Local SEO (if relevant)

  • Is your Google Business Profile fully optimised?
  • Is your business info consistent across directories?
  • Are you appearing in local search or map results?

    • How Much Does an SEO Audit Cost?

    Investment: from £685

    This cost includes a full audit, a written report and a one hour follow-up call.

    If you’re serious about increasing your website’s traffic and leads, this is the smartest place to start – before investing in SEO, ads, or a new site.

    Audits take time and involve in-depth work, so I invoice 50% upfront before getting started. The remaining 50% will be invoiced once the audit is complete.

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    How Does a SEO Audit Work?

    01.

    Book Your Audit

    Click the ‘BOOK NOW’ button to book your SEO Audit. 

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    02.

    Questionnaire

    Before undertaking the audit, I’ll send you a brief questionnaire to complete.  I’ll also request access to Google Analytics and Google Search Console.

    03.

    Audit

    I’ll spend time analysing your site across all aspects of SEO.

    04.

    Report

    I’ll email you a PDF report of my findings, with recommendations and action points. All my recommendations will have a priority category and an explanation on impact.

    05.

    Zoom Call

    We’ll have a follow-up call (this usually takes one hour) where we’ll discuss key findings and answer all of the questions you may have.

    05.

    Follow-Up

    Fix things yourself, hand it to your team, or take advantage of 20% off your first month of SEO support if you’d like help putting the recommendations into action. 

    Frequently Asked Questions

    How long does the audit take?

    Once I’ve got access to your website and any tools (like Google Analytics or Google Search Console), you’ll receive your audit within 5-7 working days.

    I mainly work with small and medium-sized businesses, including service providers, e-commerce brands, and local businesses. If you’ve got a website and you want to improve your visibility, I can help.

    Yes – my reports are clear, jargon-free and written in plain English. I also include a follow-up call to walk through the findings and answer any questions you have.

    Absolutely. You can with book follow-up time to have me take care of the fixes, or we can roll the work into a monthly retainer. I’ll give you clear options based on your needs and budget.

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